Cyber Monday is Here!

Congratulations to all those who grabbed a Cyber Monday bargain.¬† The sale is now over.    

Black Friday!

It’s BLACK FRIDAY! The Black Friday sale is now over.¬† The winner of the contest we ran is detailed in the video below.¬† Congratulations those who snagged bargains! And the winner is…    

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Just some clarification… leaving comments on this blog that are support related won’t get a reply!¬† At least its unlikely.¬† I don’t read the comments every day. If you are looking for support for any of my products you need to open a ticket at http://66th.net/helpdesk Thanks! Andy  

A real turning point.

Today I want to share something with you that made a huge difference to me as an internet marketer and if you’re not already doing this then seriously consider starting. What people forget about me is that I was not a marketer to start out with.¬† First and foremost I am a geeky computer programmer with a flare for creating products and it was through the realization that having a bunch of products, no matter how good they are, is of little use if you can’t get them in front of people and convince them to try them. Having studied as much as I could about sales copy, advertising, etc. I was soon doing pretty well finding a market and selling software.¬† But what I was failing to see was that I wasn’t maximizing the opportunities I had when a customer was in the right emotional condition for buying. But the one thing I was missing was something I hated about marketing… But only because I’d mainly experienced scum bag marketers and charlatans using the technique. What I hadn’t considered was that you could use this concept legitimately. In fact big ecommerce companies do it all the time. Amazon do it… eBay do it… Vistaprint do it… Godaddy do it… And they do it the right way. If you’re expecting me to now name a mega-secret you’ve never heard of before you might be disappointed.¬† But what I am talking about here is something you need to be doing if you sell anything online. Fact:¬† When a prospect has just become a customer, at that pr√©cised moment in time, they are at the peak of the emotional buying state. So surely the best time to present them with more offers, additional products that can help them in their business/life/(insert your niche here!), is at the moment they have just made a purchase. This is why marketers use sales funnels. This is why Amazon tell you what other people who bought what you just did are also buying. That’s why Vistaprint hit you up with further discount if you add xyz to your order right now. It’s why eBay present you with more stuff “you might be interested in.” With digital information products marketers use even more “aggressive” systems and these are “sales funnels.” I hate OTO’s! Although only because too many of them are critical additions to thing you just bought and that to me is unethical and a bit of a scam.¬† It is also no way to build a reputation with a client. But we’ve all seen them… “Thanks for buying my how to make a bazillion dollars in an afternoon course for $7, I did it that quick because I used software instead of doing things manually and I can now sell you that software for $500” I hate that crap. An upsell/oto/funnel should present things that will further enhance my business, life, goal, etc – they should not be a missing piece to what I was sold on the front end! So I do it the right way. Too many folk avoid funnels because they are time consuming, or they get hung up for the reasons I outlined above. But they work… … and you can do them ethically. You can offer further products that will help but are not a necessity for your front end to work, and you will be helping your customer and you’ll be offering them those things while they are in the frame of mind to buy. I hope this helps. If you want the hands-down easiest way to construct sales funnels that will maximise your profits then you should check out Barry Rogers “Easy Funnel Maker Software”.¬† It’s on sale as a WSO right now so you can get it for pennies. ===> http://jvz6.com/c/6374/51061

Sticking at it.

I reckon the reason most would be info-preneurs don’t make it is that they don’t stick to any one strategy or idea long enough to get the real results. It’s like they do something, get to the point where if they took some proper action it would work and then they spot some new fangled shiny object on the horizon and run after that instead. Or they are working on a product, they get 70% or more of the way there but then they have an idea for “an even better product” and start doing that instead. Product creation only makes you money if you see it through to launch and then stick around long enough to try different forms of marketing on it. If you’ve got half a dozen unfinished projects… or even a couple… pick one and FINISH IT.¬† Then LAUNCH IT and stick around long enough to test sales pages/squeeze pages, etc.¬† Do that and you’ll make more money. This aint rocket science people!

Cold Hard Fact.

The sooner you start building your list the better. Just because you’ve heard “The Money is in the list” a million times, don’t treat it as a cliche. It amazes me how many guys I come across who are trying to make it in Internet Marketing and they’ve not even set themselves up with a decent auto responder/list service. If you begin building your list today then YOU WILL be financially more secure in three months time. If you don’t… then you’ll just bumble along for another x months until you do finally accept the fact that building your list is the way to go.